Good People, Good Places. Family 3.0.
Over the last few seasons, we have been connecting with our Universal Works family by spotlighting the Good People and Good Places in our network of stockists across the globe. Their role in our story is so important, and we are always proud to show them off.
This time we caught up with Family 3.0, founded in the south of France in 2009 with a mission to make every customer feel welcome and at home. With an online store, three locations—two in Avignon and one in Aix-en-Provence—and a team of 15 staff members, they have been friends of UW for many years.
The name says it all—their strong family spirit and deep-rooted community are at the heart of everything they do, with regular gatherings and events in their spaces that promote a real sense of connection.
In their photo studio near Avignon, Family 3.0 enlisted local theatre actor Yanis (an instant natural in front of the camera) to model our AW24 collection.
“Our choice of outfits showcase two distinct styles: the first khaki-toned look is casual and modern, with trousers that fall perfectly on the shoes, and a balance of textures. The second look, in shades of blue, explores UW’s technical, traditional side, layering materials for that authentic silhouette.”
Keep an eye out for our next Good People, Good Places, featuring another member of the UW family of stockists.
Photography by Touneji Yanis
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